My Consulting Services

"Consulting" is one of those nebulous terms which means, in this case, that you can leverage my expertise as you make and implement your media/communication plans. Here are some examples of the kinds of projects I can handle for you on a consulting or contract basis...

• Blogger for hire: I launch, revamp, and run weblogs for businesses, nonprofits, institutions, professionals, or coalitions of sponsors. I offer a strong focus on long-term content strategy and creating a unique, effective voice. I can write/edit your blog for you, or help your writers/editors get on the right track.

• Community Building: This is the patient art of nurturing mutual goodwill and collaborative value. Tools include discussion forums and lists, publications, wikis and other collaboration tools, projects, and events.

• Mindset Development: I help opinion leaders in your organization or community grasp the essential value of the public conversation. Then, I help them see new options to address their goals, needs, and concerns. This produces (or consolidates) the will and the means to do conversational media right.
  

• Communication/Media Strategy: I'll help you clarify your goals and target audiences. Then we'll plan how to engage the right people with clear, credible communication that leverages both conversational media and traditional publishing.

• Conversational Targeting and Monitoring: Who's talking about you, your field, or your competitors? I'll identify which parts of the public conversation currently are most relevant to your organization, market, or goals. Also, I can monitor the public conversation on your behalf, alerting you to timely opportunities to listen or speak up constructively.

• Enhancing Citizen Journalism: Whether you're a news organization seeking to leverage or improve the quality of contributed news content, or an individual or organization outside the news business and trying to publish good journalism -- my venture I, Reporter can help.